Intellectual Property I JANUARY 31, 2023

Howard & Howard Attorneys PLLC Provides Strategic Intellectual Property Counsel for 'Shark Tank' Participants, Slick Barrier

Royal Oak, MI – January 31, 2023 – Featured on ABC’s recent episode of ‘Shark Tank,’ Aaron Gonzales and Tony Gonzales, owners of Slick Barrier, secured a significant investment from Lori Greiner, one of the show’s business experts and investors. The investment will allow Slick Barrier to continue to keep scorpions and pests humanely out of homes, particularly those in Arizona.

Attorney Dan Chojnowski of Howard & Howard Attorneys, PLLC worked with Aaron and Tony to provide intellectual property counsel for their revolutionary product.

"It was very rewarding to be a part of such an exciting project, and to be able to assist Aaron and Tony in protecting their intellectual property as they lunched a disruptive product in the pest control market, which has traditionally been dominated by pesticide-based solutions," said Dan Chojnowski. “I worked with Aaron and Tony to craft an IP strategy and prosecute multiple applications to cover their product technologies, which lead to two patents for them.”

The Slick Barrier product utilizes cutting-edge technology to effectively and humanely eliminate scorpions and other pests from getting inside your home, a persistent problem in Arizona. With Chojnowski's expertise in intellectual property law, the owners can rest assured that their product is protected as they move forward with their venture.

"Dan Chojnowski has been a tremendous asset to us as we navigate the legal complexities of bringing our product to market," said Aaron Gonzales, co-founder, Slick Barrier. "We are confident that with his guidance, we will be able to successfully protect our intellectual property and bring our product to those who need it."

“We created this product to protect people from scorpions,” said Tony Gonzales, co-founder, Slick Barrier. “My son, when he was only four, was stung by a scorpion inside our home and almost died. We are grateful to now have a product that homeowners can use to protect their families.”


The episode featuring Aaron, Tony and Slick Barrier aired on Friday, January 27 on ‘Shark Tank.’


About Howard & Howard Attorneys, PLLC

With a history spanning over 150 years, Howard & Howard is a full-service law firm with a national and international practice, providing legal services to businesses and business owners. More than 125 attorneys practice out of offices in Las Vegas; Detroit, Michigan; Illinois (Chicago and Peoria); and Los Angeles, California. For more information, please visit www.howardandhoward.com.  

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